The PBR brings, "The Toughest Sport on Dirt," to major venues nationwide, where the Top 35 bull riders in the world compete week in and week out on the televised Built Ford Tough Series. Each event is wrapped in a rock concert environment, complete with pulsating music, explosive pyrotechnics and fast-paced production. The combination of intense sports action and world-class production can't be rivaled by any other major league sport.
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